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Report Summary

Table of Contents

See below for Tables and Figures.

About eTinium & the International Engineering Consortium

Executive Summary

Scope and Methodology

Is Mobile Data Still Relevant?

The Precursor to 3G

3G: WCDMA, CDMA2000

Investment Requirements and Network Build-Out Costs

Validity of 3G Value Proposition

Deployment Delays for 3G Technology and Networks

Uncertainty Regarding 3G Consumer Interest and Uptake

Uncertainty Regarding Recouping License Fees

Pricing

Problems of Advanced Handset Availability

Absence of Spectrum in the United States

4G

No Killer Application

Enterprise Data

SMS, MMS, Instant Messaging

Location-Based Services

M-Commerce

Implications of the Erosion of the 3G Business Case

WLAN and 3G

WLANs As Disruptive Technology

What Is a WLAN?

Devices: Access Points, Bridges, NICs

Factors Driving WLAN Markets

Free Spectrum

High Bandwidth Capabilities

Low Deployment Cost and Technical Feasibility

Market Segment Opportunities

Home Market

Enterprise Market

Voice over WLAN

Network Management and Operations Issues

Public Wireless LAN Market – Hot Spots

Hotels

Airports

Marinas and Ports

Location-Enabled Networks – Malls

WLAN Service for Free

Telematics

WLAN in the Last Mile

Industry Advances

802.11 Chip Sets

Microsoft XP

Integration in Laptops, PDAs and Other Devices

Pitfalls of WLAN Networks: Real-World Considerations

WLAN Security Issues

Encryption

Authentication

WEP’s Vulnerabilities

Solutions

Vendor Efforts

Standardization Efforts

Third-Party Products

VPNs

Network Monitoring Software

Future of WLAN Security

Interference Issues and Air Rights

Continuous Standards Wars

802.11g

802.11a

Roaming and Billing Issues

Network Discovery

User Identity/Authentication

Billing

Inter and Intra-Network Roaming

Roaming Settlement

Competition from Other Technologies

Market Development: Lessons from the Past

Case Study: The Evolution of the Internet Service Provider Model

Case Study: The Evolution of the Cellular Market

Case Study: Lessons from MobileStar and Defunct WISPs

Technology and Deployment Problems

Aggressive Build-Out Schedule and High Burn Rate

Back-Office Issues

Marketing

Case Study: Lessons from Metricom

Deployment Problems

Aggressive Build-Out Schedule and High Burn Rate

Marketing

Current Market Development: Industry Milestones

Role of the Aggregator and Roaming Broker

Role of WISP-In-A-Box

Role of Outsourcers

Role of Wholesalers

Toshiba

FootLoose Networks

Cometa

Service Providers Are Natural Candidates to Offer Public Wi-Fi                        

Benefits for Wireless Carriers

Neutralize the Disruptive Nature of WLANs

Moving Up the Value Chain

Carriers Evolving to Integrated Service Providers

Offering Wi-Fi

The Need for Partnerships

Focus More on Services and Less on Network

First-Mover Advantage

Logical Market Segmentation

Stop Cannibalized Data Revenues

Buttress Declining Voice Revenues

Lower In-Building Deployment Costs

Benefits to Wireline Carriers and ISPs

Lessons from Active Operators

European Operators

T-Mobile (VoiceStream)

Telia/Sonera

Telenor

Telecom Italia Mobile

BT

Vodafone

Swisscom

France Telecom

Asian Operators

Korea

Japan

NTT DoCoMo

NTT Communications

NTT East

Softbank

Japan Telecom

KDDI

Speednet

Singapore

North American Operators

Canada

U.S. Carriers

AT&T

Cingular Wireless/BellSouth/SBC

Verizon

Sprint

Nextel

Carrier Case Study for Market Entry

Bundled Services

Managed Services in the Enterprise

WLANs for SMEs and SOHO

Public Wi-Fi Deployment

Business Model

Airport Business Model as Hotspot Case Study

Neutral Host Model

Hotspot Owned/Operated

Cooperative Model

Revenue Model

Usage Rates

Service Pricing

Expense Model

Securing Locations

Deployment

Marketing and Sales

Seamless Mobility: The Ultimate Destination

Market Growth Forecasts

Companies to Watch: SWOT Analysis

Glossary

 

(Total number of pages: 207)

 

 

Tables and Figures

 

Table 1: Public Wi-Fi Initiatives of European Cellular Carriers

Table 2: Mobile/Business Travelers and Wireless Data Devices

Table 3: Sample Operators Delaying or Requesting Relief from 3G Deployments

Table 4: Most Compelling Reasons for Implementing Wireless Technology in Enterprises

Table 5: Outlook for Wireless in the Enterprise

Table 6: Worldwide SMS Traffic

Table 7: Wireless Technologies

Table 8: Global Free Spectrum Availability

Table 9: Deployment Status of Wireless Technologies in Enterprises

Table 10: Sampling of Global Hotel Wi-Fi Installation

Table 11: Sampling of Global Airport WLAN Systems

Table 12: WLAN Semiconductor Vendors

Table 13: Selected Laptops, PDAs and Projectors with Integrated Wi-Fi Capability

Table 14: Greatest Concerns with Implementing Wireless Technology

Table 15: Hardware-Based Security Solutions

Table 16: Software-Based Security Solutions

Table 17: WLAN Performance Degradation with Security Products

Table 18: Wireless VPN Products

Table 19: Comparison between WLAN Standards

Table 20: Sample Roaming/Authentication/Billing Technologies

Table 21: Historical Number of ISPs

Table 22: Business ISP Market Share Based on 2000 Year-End Revenues

Table 23: Top Consumer ISPs by Number of Subscribers

Table 24: U.S. Cellular Subscribers (Dec–Dec)

Table 25: Aggregators

Table 26: Roaming Brokers

Table 27: Number of U.S. Hot Spots

Table 28: WISP-In-A-Box Products

Table 29: Sample BPOs, Outsourcers and Systems Integrators

Table 30: Wireless Carrier Passage toward Seamless Mobility

Table 31: Usage Styles in Mobility versus Portability Applications

Table 32: Public Wi-Fi Initiatives of Major European Cellular Carriers by Subscribers

Table 33: Other European Telco Wi-Fi Initiatives

Table 34: Other Japanese Public Wi-Fi Deployments

Table 35: Wireless ISP Business Model Components

Table 36: Sampling of Pure-Play Wireless ISPs – United States

Table 37: Sampling of Pure-Play Wireless ISPs – International

Table 38: Sampling of International Wi-Fi Service Pricing

Table 39: Sample Cost Estimates for Hot Spot Deployment

Table 40: Potential Hot Spot Locations

Table 41: Wireless Networks

Table 42: Regional Market Growth Estimates

Table 43: Number of Worldwide Hot Spots

Table 44: Worldwide WLAN Market Sizing

Table 45: Wireless LAN Market Equipment Vendors

Figure 1: Cost of Typical Public WLAN Deployment

Figure 2: Cellular Network Infrastructure

Figure 3: Validity of the 3G Value Proposition

Figure 4: Data Expectations of 2.5G and 3G Networks

Figure 5: WLAN Cost per Megabyte versus Other Data Applications

Figure 6: Schematic of a Wireless LAN Network

Figure 7: Cost of Typical Public WLAN Deployment

Figure 8: 802.11i Protocol Stack

Figure 9: Congested Upper Half of the Spectrum

Figure 10: 802.11 Timeline

Figure 11: WLAN/WISP Value Chain

Figure 12: 3G Worldwide Revenue Breakdown by Application

Figure 13: Usage Styles in Mobility versus Portability Applications

Figure 14: WLANs and 3G for Hot Spot Coverage

Figure 15: Sampling of European WLAN Deployments

Figure 16: BT Openzone Wall Sign

Figure 17: Sampling of Asian WLAN Deployments

Figure 18: Sampling of North American WLAN Efforts and Deployments

Figure 19: U.S. Cellular Providers’ Market Share

Figure 20: Carrier Deployment Scenario

Figure 21: Cost of Typical WLAN Deployment